POST WHILE
IT'S HOT
the reactive content workshop
Everyone sees the moment. Almost no one knows what to do with it.
In this free workshop, you'll learn The Moment Method — a repeatable framework for turning cultural moments into on-brand content that builds your business, not just your follower count.
Replay available.
You've watched
a moment go viral
and done nothing.
- You see a trending topic and freeze — not sure if it's relevant to your brand or just noise
- You've jumped on a trend before and it felt off, inauthentic, or just didn't land
- You know reactive content is a growth lever, but you have no system for using it
- You want your content to feel current and relevant without becoming a meme account
The Moment Method.
A framework.
Not just vibes.
Spot the signal
How to tell the difference between a moment worth posting on and one that'll make you look out of touch. The filter that saves you from cringe.
The Moment Method
The repeatable framework you'll use every time a cultural moment hits. A step-by-step system built for founders who need to move fast without going off-brand.
10 ways to react
The 10 methods of reacting to a cultural moment — what each one looks like, how to use it, and how to know which ones actually fit your brand. No guessing. No off-brand fumbles.
Brand strategy, not virality
How reactive content connects to your bigger brand messaging — so you're building an audience of buyers, not just followers.
Built for founders
with something to say.
This is for you if...
You're a founder, consultant, or service-based business owner who shows up on social and wants your content to do more than just exist. You have a point of view. You just need a system for getting it out faster.
This is not for you if...
You're looking for a quick hack to go viral with no brand strategy behind it. This workshop is about building authority, not chasing algorithms.
Liv labi
Liv is a brand strategist and copywriter who helps founders build brands that actually convert. She blends behavioural psychology with brand strategy to create messaging that sticks — and teaches founders how to communicate their value.
She's the person you call when you need your brand to sound like you and work hard for your business at the same time.
Save your spot
Free workshop. Live session with replay. Under 60 minutes.